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Lead Generation

Sales teams have a constant need for prospective clients to call on. The challenge is generating a sufficient quality and quantity of these leads.

CNG Business Services can help with sales lead generation. We can provide targeted sales leads for you either by mining your existing database or by prospecting to potential clients that match your key criteria. This means that your highly paid salespeople don’t waste valuable time prospecting.

We can structure a proposition where you pay for each lead generated or you can pay a flat monthly fee for all leads generated.

Some of the benefits of our sales lead generation service include:

  • Excellent quality and consistency
  • No extra infrastructure costs
  • Highly trained customer care professionals
  • Control of the number of leads supplied

Below is an example of how we helped a client generate leads for a complementary retail product offering:

Generate Leads for a Complementary product offering

We also provide specific lead generation services for wholesalers & product distributors that are looking for new customers in a particular area, some of which we price for on a performance only basis.

We look for new customers and we charge an agreed proportion of the invoice amount as our fee. These are new sales that are being generated, providing incremental revenue and profit. If we do not generate any sales, a client doesn’t pay us. Once we have found new customers, which are readily able to do as we have an extensive database of suitable companies, we will look after these clients and collect their orders and send them to directly to our clients to fulfill. We can also handle the inbound sales service from existing customers, including in various Asian languages such as Urdu & Hindi.

Another popular services is that we help our clients clear short dated stock by ringing both our customers and our client’s existing customer-base to let them know about any offers. This provides an easy way to buy cheaper stock, and to make a good margin by quickly turning it over.

Sales lead generation is a complementary service to our telemarketing solutions.

For further information about our various Outsourcing Solutions, or how we can provide a free trial of our services, please call us on +44 (0) 1904 692 447.